Logo for start-up fine food company
Contest details:
- Contest holder: HFFC
- Category: Logo design
- Total budget: € 160.00
- Start date : 01-11-2012 14:14
- Ending date : 15-11-2012 14:02
- Status : Ended
- Required formats: jpg,ai
- Relevant files: None
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Available languages:
- Number of designs: 100
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Response rate:
low high
Needs:
Logo required for a start-up company, selling food specialties from small Greek producers.
The name of the company is "The Hellenic Fine Food Company" selling traditional foods such as olive oil, olives, preserved fruits, dried fruits and nuts, herbs, preserved meats, cheese, etc.
The focus is on quality of products and on traditional/organic/careful production methods.
We imagine the logo to have a certain old-school style in terms of font and appearance, suggesting a certain tradition. Time-less. Nothing too sleek and modern. And please, NO Greek columns, statues, or other equally worn elements.
ADDITIONAL INFORMATION AFTER REVIEWING THE FIRST ROUND OF PROPOSALS: the company deals in a variety of products, not just olive-based products. Therefore, please do not focus on designs using (only) olive branches, olives or olive trees as the main visual element.
We look forward to seeing your suggestions.
Company description:
Target group:
Age-group: 30+. Educated. Middle to high income. We are offering quality products at affordable prices. Therefore the logo should be sufficiently down to earth, and not appear to be addressing a luxury segment only.
Colors, favourites and other requirements
Will consider all options in line with above requirements.
ADDITIONAL INFORMATION AFTER REVIEWING THE FIRST ROUND OF PROPOSALS: designs should following a simple colour scheme. Even black and white would be an option. But multiple colours won't work for us.
michelle88
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Description by designer michelle88:
Thank you for your feedback. I replaced the olive branch with a jar of preserved fruit, a bottle with a pepper and an olive oil bottle with the olive branch placed on the label.
I tried to keep de colors as limited as possible and, especially with this logo, I tried to keep the shapes as simple as possible. I hope this is more in the right direction.
Kind regards,
Michelle -
HFFC says :
Thanks Michelle, agreed, this is more in line with what we need.
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Description by designer michelle88:
These are my proposals. I hope you like them and of course I'd love to hear your feedback!
Kind regards,
Michelle -
HFFC says :
Dear Michelle,
Thanks for this and your previous proposals. We prefer this set (and particularly the first row) over your previous versions, because: it uses few colours, the company name is easy to read, and the orientation makes it easier to use also on a website.
One issue: we offer a range of products, not just olive-based products; in this sense the olive branch is a little misleading.
Thanks -
This contest is finished. Its not possible to reply anymore.
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No comments
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This contest is finished. Its not possible to reply anymore.
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No comments
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This contest is finished. Its not possible to reply anymore.
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No comments
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This contest is finished. Its not possible to reply anymore.
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