Logo design for manufacturer of quality ready made meals

Contest details:
Bronze

  • Contest holder: Desmyttere Marketing
  • Category: Logo design
  • Total budget: € 229.00
  • Start date : 22-11-2021 15:51
  • Ending date : 06-12-2021 00:00
  • Status : Active
  • Relevant files: None
  • Available languages:
  • Number of designs: 118
  • Response rate:
    low high

Needs:

Scope of the assignment:
MEALIUS is the new brand name of a manufacturer of ready-made meals
MEALZ is the alternative brand name, please supply 2 versions of the same design
A new logo must be designed for this brand name. (Belgian brand)

The story of Mealius/Mealz
Producer of ready-made meals such as lasagne, moussaka, quiche, ...
Sales to professionals (wholesalers, caterers, butchers, fishmongers, etc.), not to private individuals.
The meals are characterised by their quality (optimal taste) and their Mediterranean touch.

Logo inscriptions
- Choice of font free to choose, but take into account the B2B target group (perhaps more austere than frivolous?).
- The client did not specify a colour preference; ready-made meals have different colour tones, perhaps this should also be taken into account?
- The letter logo may be accompanied by a pictorial mark; in the strategic exercise we had used an icon of 'rising heat' because ready-made meals are usually warmed up or eaten hot; however, this idea is not binding.
- The logo will have the baseline MEAL MASTERS

Company description:

The company is a Belgian manufacturer of quality ready-made meals such as lasagne, moussaka, quiche.

Target group:

Sales to professionals (wholesalers, caterers, butchers, fishmongers, etc.

Colors, favourites and other requirements

Logo inscriptions
- No specific colors, but think warm, delicious food, you should almost "smell the food" when you look at the logo.
- Choice of font free to choose, but take into account the B2B target group (perhaps more austere than frivolous?).
- The client did not specify a colour preference; ready-made meals have different colour tones, perhaps this should also be taken into account?
- The letter logo may be accompanied by a pictorial mark; in the strategic exercise we had used an icon of 'rising heat' because ready-made meals are usually warmed up or eaten hot; however, this idea is not binding.
- The logo will have the baseline MEAL MASTERS

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